SERVICES / TRACK 03 · OPTIMIZATION
GA4, pixels and dashboards wired so every dollar is traceable to a result. Numbers reviewed weekly, decisions made weekly.
THE NUMBER
1 page
Your entire marketing on one page: leads, cost per lead, and which channel actually made the money.
HOW WE WORK ON IT
Conversion events live before the first campaign. Otherwise the first month of budget is a guess.
Not clicks. Not impressions. Revenue attribution the owner can read in five minutes.
Keep, cut or scale, decided on numbers every week.
WHAT SHIPS IN THE BOX
PROOF
Growth decisions grounded in numbers, not gut feel.
See the proof →WHAT YOU GET EVERY MONTH
No 40-page PDF, no dashboard you need a course for. One page that answers three questions: how many leads came in, what each one cost, and which channel made the money.
Built in GA4 and your CRM, reviewed together every month, so the next dollar goes where the last one worked.
Revenue by channel
Sample layout with placeholder numbers. Your report runs on your data.
IS THIS FOR YOU?
STRAIGHT ANSWERS
GA4 shows sessions; connected to your CRM it shows money. The wiring between the two is the whole point: leads, cost per lead, revenue by channel. A typical discovery once it's wired: a channel everyone loved quietly producing zero booked jobs, and an ignored one quietly paying for the month. It pays for itself the first time it changes a budget decision.
Yes: pixels, conversion events and UTM discipline are the deliverable. Most 'ads don't work' verdicts are actually tracking failures. The usual repair list: conversion events that actually fire, UTM discipline on every link, results imported back into the ad platforms. A couple of weeks of cleanup, and the story usually rewrites itself.
One page, one call: what came in, what it cost, which channel made the money, and the budget moves accordingly. The report stays one page on purpose: leads, cost per lead, revenue by channel, one recommendation. If a report needs a meeting to decode it, the report has failed.
Included in every 90-day system — see pricing
A 30-minute call: we look at your current setup, tell you honestly if this is the right layer to start with, and what it would take.