Pricing & Engagement

Two ways to work with us.

Pick a standalone service when you know exactly what you need. Choose a marketing partnership when you want consistent, predictable growth and a system underneath it.

01 · STRATEGY SESSION
$399 CAD · one-off, 90 minutes
02 · STANDALONE SERVICES
From $800 · website, ads, SMM
03 · MARKETING PARTNERSHIP
$1,500–$3,500 · monthly retainer

Pick a service or build a system.

Two engagement models, priced clearly. The right one depends on whether you have a single problem to solve or a growth function to build.

01

Execute a specific task

You already know what you need. A new website, paid ads on Meta or Google, social media run consistently. Each service has a fixed price and clear deliverables.

See standalone services →
02

Build a marketing system

You want growth that compounds, not random campaigns. A monthly retainer that covers strategy, execution, and optimisation across the channels that actually move revenue for your business.

Compare partnership tiers →

Strategy Session.

Not an intro call. A structured 90-minute working session that diagnoses your marketing system, finds where leads are leaking, and ends with a written action plan within 24 hours. The call is recorded so you can revisit it any time.

Strategy Session

Get a clear read on your marketing in 90 minutes.

A working session, not a pitch. We diagnose your current marketing system in detail and look at where AI can save your team time. The call is recorded so you can revisit any decision later. Within 24 hours you get a written action plan with priorities ranked by impact.

$399CAD
90 minutes · Recorded · One-off

What we do during the session

  • Diagnose your current marketing system, end to end
  • Find where leads are leaking and revenue is being lost
  • Look at where AI can take repetitive work off your team
  • Refine your offer, positioning, and real ICP
  • Define which channels actually make sense at your stage

What you get within 24 hours

  • Written action plan
  • Clear priorities ranked by impact
  • Specific recommendations on channels and funnel
  • A defined next step you can act on

Who this is for

  • You run marketing yourself and need outside clarity
  • You have a team or contractors but no real strategy
  • You are not ready for a full engagement, but you need direction
How it works
01
Fill out the form
Tell us about your business, your stage, and what is unclear or broken. Takes about 5 minutes and gives us enough context to make the call useful from minute one.
02
Pay via Stripe
$399 CAD, secure checkout. If you continue working with us after the session, the fee is credited toward your first month.
03
Get tailored prep questions and a booking link
Within 24 hours we send a short set of questions specific to your business, plus a link to pick your call slot. Your answers shape what we focus on during the session.
04
Join the 90-minute recorded session
A working call on Google Meet. We walk through your current marketing system, find where leads are leaking, check what is actually working in your funnel, and look at where AI can take repetitive work off your team. The video is recorded and shared so you can revisit any decision later.
05
Receive your written action plan
Within 24 hours of the call you get a prioritised plan you can act on yourself, with or without us. Specific recommendations on channels, funnel, offer, and next steps. No vague advice.

For specific tasks, without a full partnership.

Fixed prices for defined deliverables. Use these when you know what you need and want it done well, without the long-term retainer.

Website Development
Base

$900CAD

Up to 5 pages · Project-based

For businesses with no website, or with a site that no longer reflects what they sell. We build a marketing asset you can actually use to convert visitors into leads, not just a digital business card.

  • Structure aligned with your business model
  • Clear presentation of your offer
  • Analytics setup (GA4, Microsoft Clarity)
  • Prepared for future marketing (ads, SEO)
How the project runs Up to 5 pages, scoped as a project. We work through positioning and content with you, walk through the design together, and explain the reasoning behind each section. The output is a foundation: a website structured around how your clients actually buy, ready to take paid traffic, and built to convert leads.
Best For Early-stage businesses, or companies without a structured online presence.
Limitations No advanced integrations. No full marketing strategy included. Scope ends at the launch of the 5-page site.

Paid Ads
Management

$1,250+ 10% spend

Per platform / month · CAD

For businesses ready to generate and scale leads. We manage the spend, you own the ad accounts.

  • Campaign setup and management
  • Creative refresh every 2 weeks, minimum 5 creatives
  • Offer and funnel optimisation
  • Ongoing performance tracking and reporting
How the creative refresh works Every 2 weeks we ship at least 5 new creatives, then track cost per lead for each one. Underperformers get killed, winners get more budget, and the next batch is built around the angles that just worked. The point is to keep cost per lead trending down over time, not to look busy with new content.
Best For Businesses with a working offer and a team ready to invest in lead generation.
Important Ads will not fix a broken funnel. If the underlying problem is positioning or your conversion path, we fix that before we run a single dollar of spend.

Standalone Service · Three Tiers

Social Media Management

Platform mix is decided by your business model, not by what's trending. The tiers below differ by intensity and scope, not by which platforms are "included".

Platforms

We do not lock you into a specific platform. The channel is chosen based on your business model and where your clients actually are. That can include Instagram, TikTok, LinkedIn, or a combination of them.

The goal is not to be active everywhere. It is to focus on the channels that can actually drive results for your business.

How We Approach Platforms

Not all platforms are treated the same.

Instagram and TikTok are content-driven channels focused on reach and volume. LinkedIn is not treated as standard social media. It is a positioning and deal-generation platform.

The content strategy, posting logic, and expected outcomes are different. When LinkedIn is relevant, it is included in the Growth and Scale tiers with a content approach built around authority, trust, and conversion, not reach and volume.

SMM
Presence

$800/mo

Basic presence. No growth focus.

  • Regular posting
  • Visual consistency
  • Brand-safe profile maintenance
Best For Businesses where another channel handles lead generation and social is brand support, not the primary source of clients. Two typical cases: you are building a different acquisition channel and want the page kept active while that ramps, or social will never be your main lead source but the brand has to look credible when prospects check it.

SMM
Growth

$1,500/mo

Content plan plus a structured strategy.

  • Posting at least 3x per week
  • Content plan built on real audience analysis
  • Account management and engagement
  • Page treated as a conversion point, not a placeholder
Best For Service businesses and professional services treating social media as a real growth channel. Your page is not a brand placeholder. It is a destination that has to convert the traffic you send to it into clients, and the content plan is built around that. Platform selection depends on your business: for B2B and professional services, this often includes LinkedIn as a primary channel.

SMM
Scale

$2,500+/mo

Active growth and high-volume content.

  • High posting frequency across formats
  • Content optimised against performance data
  • Ongoing performance adjustments and reporting
  • Custom scope, priced individually
Best For Personality-led businesses and creators where social is the channel. Your buyers are on social and you already know they convert through organic content. The more organic content you ship, the more clients you book. For personality-led brands, this often focuses on Instagram or TikTok. For B2B and founder-led businesses, LinkedIn becomes the key growth channel. At this tier, social media management is a strategic asset that scales the business.
Read this before buying SMM Social media is not always your primary acquisition channel. In many cases, it supports other channels: paid ads, referrals, or direct outreach. SMM works when it sits inside a broader marketing strategy with clear positioning, a working offer, and at least one channel doing real lead generation. If that foundation is missing, we fix it first.

For consistent growth, not random results.

We do not work as a traditional agency. We act as your marketing partner: one team, one retainer, focused on the work that actually drives revenue at your stage.

01 · Starter

Marketing Partner
Starter

$1,500 / month CAD
Up to 20 hours per month
Focus
  • Marketing audit and structural corrections
  • Basic infrastructure: website, analytics, Google Business Profile
  • Early-stage campaign setup on the right channel
Best For Businesses with no clear system, inconsistent or no lead flow, and a small team that needs structure before scale.
Outcome Clear structure underneath your marketing, plus an honest read on what is working and what is not.
03 · Scale

Marketing Partner
Scale

$3,500+ / month CAD
From 60 hours per month · Custom scope
Focus
  • Full marketing execution across the active channels
  • Channel alignment, so each platform has a defined job
  • Continuous system optimisation and quarterly strategy
Best For Businesses ready to scale aggressively, with budget for spend and a product or service that already converts.
Outcome Marketing works as a system. Growth becomes predictable and manageable, not a guessing game.
Beyond Scale

Need a full-time embedded marketing team?

Scale pricing is set individually based on the scope you actually need. We can also operate as a full-time embedded marketing function inside your company, plugged into your team. Discussed on the intake call.

Talk to us about Scale →
Important to Understand

We do not execute tasks for the sake of execution. If the issue is not ads, we will not run ads. If the issue is your funnel, we fix the funnel first. The hours in each tier are a budget, not a quota to burn through. Scope is set on the intake call and reviewed every quarter.

Three paths. Pick the one that matches your situation.

PATH 01

You know exactly what you need.

A website, paid ads on a specific platform, or a defined SMM tier. Pick the standalone service. Fixed price, defined scope, no retainer.

See standalone services →
PATH 02

You want long-term, predictable growth.

You are not buying a deliverable. You are hiring a marketing partner who owns the strategy, the execution, and the numbers. Choose a partnership tier.

Compare partnership tiers →
PATH 03

You're not sure where to start.

Book the Strategy Session. 90 minutes, $399 CAD, written plan inside 24 hours. The fee is credited toward your first month if you continue with us.

Start with a Strategy Session →

Still on the fence? Take the free audit.

A short structured audit that tells you what is broken in your marketing right now. No call required. If it makes sense to keep talking after, we will.