Syntri Labs is a boutique marketing and automation agency in Calgary for owner-led local businesses. Every service here ships as a system. A website includes the strategy and the copy. Ads include the landing pages. Cold email includes the follow-up. We don't sell parts that don't work alone.
TRACK 01
Seven of these carry most engagements and are marked core. The rest are added only when they earn their place.
Offer & PricingCORE
Before any of this is worth running, the thing you sell has to be worth buying at the price you ask. We work on what is included, what it costs and why someone would choose it over the cheaper option down the road.
Brand System & PositioningCORE
If your website, your ads and your Instagram look like three different companies, buyers hesitate. We settle the positioning, the words and the look once, so every channel says the same thing.
WebsiteCORE
This is the page where a visitor decides whether to call you. We build it around the questions buyers really ask, and every page is written before it is designed.
ALWAYS SHIPS WITH: Website strategy · Copywriting & content · Responsive design · Analytics
Content Production & Photoshoots
One shoot day, shot to feed every channel for the month ahead. You stop paying three times for the same footage across ads, social and the website.
ALWAYS SHIPS WITH: Shot plan · Editing · Publishing cadence
Social MediaCORE
Posting is the easy part. Being the account a buyer checks before they call you is the work. We build the presence that survives that check, on the platforms your customers use.
SEO & Organic SearchCORE
The slow channel that keeps paying after you stop spending. Pages built around what people in your city search for, and the technical work that lets Google find them.
Google Business Profile
For a local business this is often the first thing a buyer sees and the last thing anyone maintains. We rebuild the listing, the photos and the review flow, so searches in your city end in calls.
TRACK 02
Every campaign starts as a test with a number attached, scaled when it earns and shut off when it does not. Traffic never lands on a page that wastes it, because we build the page too.
ALWAYS SHIPS WITH: Landing pages · Funnel architecture · Conversion tracking
B2B Outbound: Cold Email System
Verified contacts, sending domains warmed away from your main one, and sequences that stop the second somebody replies. The list stays small and checked by hand.
ALWAYS SHIPS WITH: Prospect data · Sending infrastructure · Landing pages · CRM routing & follow-up
LinkedIn Outreach & Founder Brand
Buyers look up the founder before they answer the message. We run the outreach that starts the conversation and the profile that makes the answer yes.
ALWAYS SHIPS WITH: Positioning · Weekly content · Outreach sequences
TRACK 03
CRM & AutomationCORE
A CRM your team will actually open. Every enquiry lands in one place, gets an answer within seconds, and stops depending on who happened to see it first.
ALWAYS SHIPS WITH: Speed-to-lead automation · Follow-up sequences · Pipeline setup
Email & SMS Retention
You already paid to win these customers once. Reactivation, post-purchase and win-back flows bring a share of them back without buying the click again.
Analytics & Tracking
The gap between believing marketing works and knowing what a customer costs you. GA4, pixels and one dashboard, read every week so decisions rest on numbers.
OUR WORK
BEFORE YOU DECIDE
QUESTIONS ABOUT THE SERVICES
It depends on where the gap is. No website or a half-empty Google profile: start with the website and Google Business Profile, because every other channel sends people there. Enquiries needed this month: paid ads, with a landing page and tracking built in. Enquiries arrive but go quiet: CRM and automation first, it is the cheapest fix on this list. A steady flow next year rather than next week: SEO or social media. The free audit tells you which one applies to your business before you talk to us.
A website comes with the positioning, the copy, the tracking and the launch, not a template you fill in. Paid ads come with the landing page, the conversion tracking and the follow-up sequence, because a campaign that sends clicks to a slow homepage wastes the budget. Social media comes with the filming day, the editing, the publishing and the inbox. You buy the result the channel is supposed to produce, not a part of it.
Starting prices in Canadian dollars: CRM and automation from $500 a month, cold email or LinkedIn outreach from $700, paid ads from $800 per platform, Local SEO from $800, content production from $800, social media from $1,000, websites from $1,900 as a project. Ad budget is separate and goes to Meta or Google from your own account, plan from $1,000 a month per platform. The full table with what each price covers is on the pricing page.
Monthly services run on a three-month minimum, then month to month with 30 days notice. SEO is a six-month minimum, because Google needs that long to show a trend you can judge. Websites are projects with a fixed price, not a subscription, unless you choose the $349 a month plan on a twelve-month term.
You do. The domain and hosting are registered in your name, the Meta and Google ad accounts belong to your business, the CRM is yours, and the analytics property is created under your account. If we stop working together, you keep everything, including the spend history and the audiences, with a handover document that says where each login lives.
Yes, and we do not rebuild from zero unless something is broken. The audit looks at what already works in your ad accounts, your profile and your site, keeps that, and changes what loses money. You get an access list of what we need before anything starts, and nothing moves out of your name.
More on budgets, contracts and how we work: the full FAQ.
TALK TO US FIRST
Thirty minutes on what your marketing is doing with your money right now, and what we would change first. No deck, no pitch. Pick a time on the left.
THE AUDIT TOOL
Not sure where to start, or whether we can help at all? Run the audit and see what your marketing is costing you today.
In about nine businesses out of ten we find something structural rather than cosmetic, and it shows up straight in revenue. We read marketing as money before we read it as design.
Get your audit in 60 seconds →
