SOCIAL MEDIA MARKETING · CALGARY
Your Instagram is the page buyers check before they call. We plan the content, film it or tell you exactly what to film, edit it, write the captions and publish on Instagram, TikTok, Facebook and LinkedIn, then show you what it did.
RESULTS FROM OUR CLIENTS
Every number comes from the client's own Instagram, TikTok or Meta dashboard, and each one links to the full case study.
HOW WE WORK
STEP 01
Who buys from you, what they ask before they call, and which platforms they use. From that we write the month: topics, formats and a brief for every video. You approve it before anything is filmed.
STEP 02
We come and shoot, or you film on your phone from our shot list between jobs. Most owners are surprised how little of their time this takes when the brief is written.
STEP 03
We cut the Reels and TikToks, write the hooks, on-screen text and captions, adapt each piece per platform and publish on a schedule that does not depend on anyone remembering.
STEP 04
A monthly report from the platforms' own data: reach, views, followers, profile visits, messages. What worked goes into next month's plan, what did not is dropped.
WHAT IS INCLUDED
Bio, highlights, pinned posts and links rebuilt so a visitor understands what you do, who it is for and how to book within a few seconds.
Topics built from the questions your buyers really ask, not from a generic calendar of holidays and quotes.
Shot lists, on-site filming when you want it, and editing of Reels, TikToks and short videos with captions and on-screen text.
Instagram, TikTok, Facebook and LinkedIn, each cut adapted to the platform and scheduled so the account never goes quiet.
Monthly numbers from the platforms, tied to enquiries where tracking allows, with a plain note on what changes next.
When a post proves itself, we can put budget behind it through Meta and Google ads.
WHO WE WORK WITH
Social media works best when a buyer needs to trust a person or a crew before they pay. These are the industries we know best.
QUESTIONS OWNERS ASK
Instagram, TikTok, Facebook and LinkedIn. We pick the ones your buyers actually use. A renovation company and a hair colourist rarely need the same mix, and running every platform badly costs more than running two well.
Both options work. We can come and shoot, or send you a written shot list and you film on your phone between jobs. Many of our clients film themselves from our briefs, and we do the editing, captions and publishing.
The first month shows which topics and formats your audience reacts to. Months two and three are where reach and enquiries start to build. One of our advisor clients went from 5.5K to 595K monthly views, and that took twelve months of steady publishing.
Not to start. Organic content shows which posts people respond to at no media cost. When a post proves it travels, putting budget behind it makes sense, and we run those campaigns too.
Once a month you get the numbers from the platforms themselves: reach, views, followers, profile visits, messages and link clicks, with what we change next month because of them. We report what we can prove and say where tracking stops.
We are based in Calgary and most clients are here, but we also work with businesses across Canada and the US. Filming on site is easiest in Calgary; elsewhere we work from your footage.
A 30-minute call: we look at what you post now, what your buyers see when they check you, and what we would change first.